How We Do It

Finally, a media company who understands how entrepreneurs think.

“Hello ceiling, it must be 4 AM.”

And you must be running your own business, living out there on the ragged edge where there are no set rules, no pat processes, no easy answers, (and no such thing as a full night’s sleep). Where every dollar you spend comes out of your pocket, and each decision you make can affect every person in your company.

Meanwhile, you wouldn’t have it any other way.

We know how you feel. After buying ourselves back from a large holding company, we‘re once again doing what we know and love — developing one-of-a-kind media solutions for one-of-a-kind companies like yours. We understand how valuable customers are and how hard they are to acquire. That‘s why we have built our entire business around helping companies like yours find and retain their best customers. Using proprietary tools that help zero in on your best prospects, we can target your media investments (across all media) to eliminate waste and zero in on your prospect. And then when we go to market, we understand the advantage of being "right sized"….large enough to leverage our buying power, small and nimble enough to "buy beneath the radar” to provide the best possible prices. We have consistently battled and won against larger competitors, just as you have, by developing media programs that are based on ideas, not cookie-cutter formulas. Plans that allow you to out-think the competition rather than outspend them. Programs that take advantage of new technologies — and new ways of applying them.

But most importantly, we believe in developing collaborative media programs. And we can deliver on this because we are devoid of bureaucratic silos that fights true collaboration. Working together as a team with you right in the center.

And we do mean working. In fact, you’ll never hear any of us say, “That’s not my job.” Not even from the senior people you deal with daily. The way we see it, our job is to take responsibility for the overall success of the brand, not just the media.